Twitter for Beginners

This three-part series is designed to introduce a non-user to the ins and outs what Twitter is, how it works, and how to make the most of this powerful social network.

Sections are broken down as follows:

Part One

  • Twitter terminology
  • The difference between a retweet and a quoted tweet
  • How to use hashtags (#)
  • Private messages (PMs)

Part Two

  • Optimizing your Twitter bio
  • How to find people to follow
  • Non-intrusive ways to get new followers
  • Why a follower/following ratio is important
  • Conversation trees
  • Tweeting best practices & daily goals
  • Muting & blocking
  • Finding content using Tailored Trends

Part Three

  • How to develop your 'voice' through your Tweets
  • How to curate great content
  • Making the most of Twitter Chats
  • Third-party tools
  • Understanding Twitter analytics

Extra Credit: Twitter Analytics

  • Understanding analytics definitions
  • Monthly reports
  • Measuring engagement
  • Identifying top influencers
  • Gaining community insight
  • The difference between shared & favourited tweets
  • Figuring out your "Favourited Rate"

For more posts about content marketing, social media, and other projects like this one, sign up for my newsletter and get them delivered right to your inbox!