Tagged: mcdonalds

Re: the fast-food walk out on August 29th

- by admin

When I was a youth I worked a string of minimum-wage jobs in fast food joints, most noticably when I worked for McDonalds full-time the year after I graduated high school.

I hated that job.

I was treated like shit, the hours were shit, the customers were (largely) shit, management was shit... everything about it sucked except my coworkers, most of which were young people like me.

Except Maria, our older badass morning lady. Who showed up at 5am like a boss Mon-Fri even though she had two kids who she never got to see between her full-time McJob and her other part-time gig somewhere else.

We all respected her in a work-mom kind of way.

One day not too long after I started working there she came in to work late, which was unusual, and looked like she'd been crying.

She told us that one of her kids had been diagnosed with Type 1 diabetes. Her little baby. She was heartbroken.

Luckily though, she said, she lives in Canada where a lot of that stuff is paid for or subsidized so she and her husband could afford to pay for all the doctor's visits and insulin and etc her little one would need for the rest of their life.

She thanked her lucky stars that she had a husband who had a job and contributed all he could and that she lived somewhere where the combination of her minimum-wage job and universal health care would be able to provide for her family even with this new burden.

I thought about Maria when I read the Washington Post article about the scheduled fast-food walk out on August 29th.

I thought about

all those people who get paid less than she did back in '05/06 even though it's 2013

who don't have any health care at all

who are working to support their families

sometimes without any help

working way too many hours to try and make ends meet


who really, really need things to change.

I hope they're able to get what they want.

*image via Salon

had a dream about mcdonalds last night

- by admin

way back when I was a tween I used to work at a mcdix in this underground walkway downtown called winnipeg square and I haven't thought about that job in ages

so it was extra-weird to dream about mcchickens and chocolate milk and mini fridges under the counter

for the first time in close to a decade.

people I knew kept showing up and asking

alyson wtf are you working at mcdix for

and I had no idea.

I was too busy stressing that the mcmuffins were burnt and the grease in the fryer hadn't been changed

and I hadn't gotten my lunch break yet and it was almost time for the dinnertime rush

which was especially weird because I only worked till 4pm

so I had already made like a tree and gtfo'd before that ish started.

though one thing I did like working there was the zen state you got into

when everything was past-paced and crazy and it felt like if you slowed down you would lose yr head

kinda like how things are right now.

good but cray.

suddenly my dream makes sense.

McBullshit Moms Redux (or: "I was offended!")

- by admin

last week I wrote a blog post called "McDonalds All Access Moms are All Bullshit Moms" calling McDonalds out on peddling some McMoms in front of a camera to recite bland and vapid commentary on how much care goes into a potato.

overwhelmingly the responses I got on Twitter, FaceBook and on the post itself were positive (that is, they agreed with me that McDonalds & the McMoms are not to be trusted with their smiley, 'McDonalds is wholesome and caring', mom-approved nonsense).

until last night for some reason, when suddenly the McFans pounced.

apparently some people don't like it when you say mean things about corporations, as shown from this tweet I received from @YWGSourpuss after she saw the nonsense going down in my comments:

since last night I've received a barrage of tweets, comments, and messages accusing me of being prejudiced, close-minded, and accusing me of 'hating french fries' because I have a problem with the misinformation campaign these women are involved in. I've also been accused of being shallow and immature because I don't feel like rehashing my argument over and over again (particularly in 140 characters or less), which is silly because if you want to know what I think about the issue you can just re-read the post.

you know why I think these people are upset? Because someone is challenging the misinformation that this campaign is feeding them. That just because some moms went to a potato farm and said potatoes are okay doesn't actually make it okay to eat french fries. Because it made them stop and think about what they put into their bodies, and how the campaign made them feel when they saw it (which is, differently from me).

People don't like to be told that what they think is wrong by anyone -especially someone on The Internet (I fondly refer to this as the "Zach Bussey Approach" ;) ) and it upsets them. And you know what I say to that?

Get upset!
Feel something!
Attempt to think for yourself!

And if you get offended by something I've said?

Well, I'll just defer to Steve Hughes' wisdom on that topic:



McDonalds All-Access Moms is All Bullshit Moms

- by admin

When I was younger McDonalds always had the best advertising campaigns. My dad sings the "Menu Song" from when I was a kid and I still occasionally get the "Have you had your break today?" jingle stuck in my head. They've done some truly innovative, catchy and creative things in the past.

However, I take back any praise I've ever given McDonalds now that I've seen the disgusting crap coming from a recent team-up with CityLine: The McDonalds All-Access Moms

But what are the 'All-Access Moms'? Let McDonalds tell you:

Essentially they're a bunch of Canadian Mommybloggers who are getting paid a lot of money to say nice things about McDonalds and go on highly scripted "field trips" to "investigate" McDonalds food.

Thus far they've gone to a potato farm to investigate how potatoes become french fries, a fact that I thought most people learned during their childhood or at the very least during a demeaning job in a restaurant in high school.

(click on the image for a link to the video, McD doesn't let you embed)

The best comments from this whole farce are from Mommybloggers Tenille Lafontaine, who said she was amazed at "how much care goes into making the french fries" (because greasy french fries + care = less calories, right?), and Maureen Denis, who stated "as a mother, seeing how McDonalds turns a potato into a french fry has made me feel better about them" (italicized to emphasize the idiocy).

The message these women deliver is not that they were concerned with the fact that McDonalds french fries are starchy, greasy fried food... but rather that they were made from real potatoes and made with care. So, essentially glossing over all of the things that McDonalds doesn't want you to think about while eating their food.

(I hate to break it to these Mommies, but just because they're real potatoes doesn't make them any less deep-fried)

Although when you think about it, this marketing move makes sense: McDonalds catches a lot of flak for marketing their extremely unhealthy food to kids who don't understand the value of proper nutrition (there's actually a petition you can sign asking them to stop here if you're so inclined), so it only makes sense to start marketing their food to their mothers instead. Convince mom and it's all good, right?

I think the thing that enrages me the most about this whole campaign is that it's being spun to somehow alert moms to how family-friendly and wholesome McDonalds is. Let me put it bluntly: McDonalds is not wholesome. It is a massive corporation who does not care about making kids fat, addicting them to salty, starchy, greasy foods for life, or contributing to the rising number of diabetic children in this country. It is a corporation that, no matter what kind of smile it tries to paint on, is a money-making machine with more investment in its shareholders than its customers.

The fact that these women have bought into being a part of this campaign is shameful and disgusting, and even worse is the network, CityLine, which has helped create this fantasy world in which disproving stupid myths like "are McDonalds french fries made from real potatoes?" has become more important than asking why McDonalds needs to be a major part of any child's diet in the first place.

At the end of the day, all these women are really doing is teaching their children how to have no integrity. Just like Mommy!


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