November 2011

McBullshit Moms Redux (or: "I was offended!")

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last week I wrote a blog post called "McDonalds All Access Moms are All Bullshit Moms" calling McDonalds out on peddling some McMoms in front of a camera to recite bland and vapid commentary on how much care goes into a potato.

overwhelmingly the responses I got on Twitter, FaceBook and on the post itself were positive (that is, they agreed with me that McDonalds & the McMoms are not to be trusted with their smiley, 'McDonalds is wholesome and caring', mom-approved nonsense).

until last night for some reason, when suddenly the McFans pounced.

apparently some people don't like it when you say mean things about corporations, as shown from this tweet I received from @YWGSourpuss after she saw the nonsense going down in my comments:

since last night I've received a barrage of tweets, comments, and messages accusing me of being prejudiced, close-minded, and accusing me of 'hating french fries' because I have a problem with the misinformation campaign these women are involved in. I've also been accused of being shallow and immature because I don't feel like rehashing my argument over and over again (particularly in 140 characters or less), which is silly because if you want to know what I think about the issue you can just re-read the post.

you know why I think these people are upset? Because someone is challenging the misinformation that this campaign is feeding them. That just because some moms went to a potato farm and said potatoes are okay doesn't actually make it okay to eat french fries. Because it made them stop and think about what they put into their bodies, and how the campaign made them feel when they saw it (which is, differently from me).

People don't like to be told that what they think is wrong by anyone -especially someone on The Internet (I fondly refer to this as the "Zach Bussey Approach" ;) ) and it upsets them. And you know what I say to that?

Get upset!
Feel something!
Attempt to think for yourself!

And if you get offended by something I've said?

Well, I'll just defer to Steve Hughes' wisdom on that topic:



Today is Jon Stewart's birthday

- by admin

I've gotta type this quick because it's only his birthday in my time zone for ten more minutes


happy birthday to one of the funniest
most clever
political satirists around

thank for you making giving me the lulz daily

for your well-researched and well-informed (hilarious) commentary

and for destroying Chris Wallace on his own show

HBD Jon Stewart


Hip Hop Sunday #23 - Bernhoft - C'mon

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for Teri <3


we don't have Black Friday up here in Canada

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not that I'd go if we did

I don't believe in camping and fighting and lining up

just to get a good deal on something I probably don't need anyway

(the only exception to this is my iPhone, but I needed that ;) )

so instead I spent my Friday working and hanging out with my friends

instead of shopping

because I don't need more stuff

and you know what one of the greatest thinkers of our time had to say about that


McDonalds All-Access Moms is All Bullshit Moms

- by admin

When I was younger McDonalds always had the best advertising campaigns. My dad sings the "Menu Song" from when I was a kid and I still occasionally get the "Have you had your break today?" jingle stuck in my head. They've done some truly innovative, catchy and creative things in the past.

However, I take back any praise I've ever given McDonalds now that I've seen the disgusting crap coming from a recent team-up with CityLine: The McDonalds All-Access Moms

But what are the 'All-Access Moms'? Let McDonalds tell you:

Essentially they're a bunch of Canadian Mommybloggers who are getting paid a lot of money to say nice things about McDonalds and go on highly scripted "field trips" to "investigate" McDonalds food.

Thus far they've gone to a potato farm to investigate how potatoes become french fries, a fact that I thought most people learned during their childhood or at the very least during a demeaning job in a restaurant in high school.

(click on the image for a link to the video, McD doesn't let you embed)

The best comments from this whole farce are from Mommybloggers Tenille Lafontaine, who said she was amazed at "how much care goes into making the french fries" (because greasy french fries + care = less calories, right?), and Maureen Denis, who stated "as a mother, seeing how McDonalds turns a potato into a french fry has made me feel better about them" (italicized to emphasize the idiocy).

The message these women deliver is not that they were concerned with the fact that McDonalds french fries are starchy, greasy fried food... but rather that they were made from real potatoes and made with care. So, essentially glossing over all of the things that McDonalds doesn't want you to think about while eating their food.

(I hate to break it to these Mommies, but just because they're real potatoes doesn't make them any less deep-fried)

Although when you think about it, this marketing move makes sense: McDonalds catches a lot of flak for marketing their extremely unhealthy food to kids who don't understand the value of proper nutrition (there's actually a petition you can sign asking them to stop here if you're so inclined), so it only makes sense to start marketing their food to their mothers instead. Convince mom and it's all good, right?

I think the thing that enrages me the most about this whole campaign is that it's being spun to somehow alert moms to how family-friendly and wholesome McDonalds is. Let me put it bluntly: McDonalds is not wholesome. It is a massive corporation who does not care about making kids fat, addicting them to salty, starchy, greasy foods for life, or contributing to the rising number of diabetic children in this country. It is a corporation that, no matter what kind of smile it tries to paint on, is a money-making machine with more investment in its shareholders than its customers.

The fact that these women have bought into being a part of this campaign is shameful and disgusting, and even worse is the network, CityLine, which has helped create this fantasy world in which disproving stupid myths like "are McDonalds french fries made from real potatoes?" has become more important than asking why McDonalds needs to be a major part of any child's diet in the first place.

At the end of the day, all these women are really doing is teaching their children how to have no integrity. Just like Mommy!


Are you one?

- by admin


the nerds will get this post

- by admin

I'm not buying Skyrim because, sorry, I get super fed up with Oblivion and just put it down

I don't believe in the "strike once, back up, lunge forward & strike again" routine

give me V.A.T.S. or give me death

or just give me Skyward Sword.

Hip Hop Sunday # 23 - Bastard - Occupy These Streets

- by admin

"Winnipeg hip hop artist Jeremy Hughes, aka Bastard, performed this tribute to the worldwide Occupy protests live on CKUW University of Winnipeg radio on October 21, 2011."

big ups, Bastard! :)

get informed:


today was crazy

- by admin

I spent all day helping host a luncheon at my work for nearly 100 people and it was hectic and crazy and I spent my entire day running back and forth and up and down floors and buzzing like a bee all around the giant dining room and now my calves and feet hurt and I am celebrating it with red wine. we're making chicken parm and it's snowing outside and somehow it feels whimsical in here. maybe it's the wine.

last night was the first Barley's Angels meeting at HalfPints. what is that you ask? women who love beer getting together and socializing about and over beers. hosted by the lovely Nicole aka Sweet Nikki of HalfPints.



Stir Stick Stout floats

apparently kat and john are coming over to play cards (which is worrisome considering the wine I've has and since I don't know how to play any card games besides go fish) should be fun.

ciao! xo

Pat Martin dropped the f-bomb on Twitter today

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for you non-Winnipeggers Pat Martin is the New Democrat MP for Winnipeg Centre (my riding! big ups!) and has been the MP here for nearly fourteen years. lots of people don't like him because, admittedly, he's known for being a bit of a loudmouth, as was demonstrated during this exchange on Twitter just now that has a lot of people getting upset:

I'm sorry... no matter how unprofessional it may be, it's still the best response ever. I think it's great.

Now I understand that profanity is an iffy thing, even in social media, and that saying "fuck you" directly isn't the most 'professional' way to handle it, but when someone tries to go about trolling you by dragging religion into it, frankly I can totally understand why he said it. You can't feed the trolls, the best way to deal with them is to deal with them quickly and directly, which the response certainly was.

And let's be honest: despite being a loudmouth Pat Martin is undefeated in his riding since he was first voted in, so obviously people appreciate that there's someone out there with the balls to say what needs to be said, even if he may not always be diplomatic in saying it.

@shawncarthy sums it up best:

You can follow tweets from my badass MP here: @PatMartinMP


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